About Us

The Chocolate Bar has always been a special little place in the heart of Ellon. It was founded in 2010 by Laura and Simon as a quaint chocolate shop, serving hot chocolates at the bar and bringing a cosy charm to the town. In 2015, the reins were passed to Kira - an experienced chocolatier with a passion for quality, creativity, and community, who lovingly grew the business from February 14th, 2015, through to June 2025.

In July 2025, a new chapter began as Jo took over. With a shared love for homemade bakes, warm hospitality, and thoughtful detail, Jo is proudly continuing the spirit of The Chocolate Bar—keeping the much-loved classics while adding her own delicious twist.

Whether you’re popping in for your favourite brownie, celebrating with a chocolate party, or just soaking up the atmosphere, you're in safe and joyful hands.

Thank you for supporting us through every season.

Here’s to sweet goodbyes and new beginnings.